Okay, maybe your clean air will not run out today, but air pollution is in fact one of the biggest health risks globally. In recent research IKEA found that the general preconception is that air pollution happens outside, rather than inside. But according to the World Health Organisation (WHO) pollution in some parts of the world is five times higher inside than outside. It’s a big problem but here’s the good news, you can be a part of the solution.
Late nights or really early mornings Nanette opens the windows to let the Copenhagen air into the apartment – before the morning traffic begins. She doesn’t drive a car anymore, but there are things she wishes she did better. Meet Nanette Weisdal, who went from finance and architecture to work for cleaner air.
A dent from a thumb or the mark of an index finger fits your grip perfectly when you hold the vase. Maybe you can feel a connection between yourself and the factory worker who shaped the vase. In the SJÄLVSTÄNDIG collection we are looking at how people can personalise their home. How can you turn something mass-produced to something unique?
Well, the answer is that they were both shot on a Hasselblad camera. In the collection NORRHASSEL in collaboration with Hasselblad and seven professional photographers, IKEA have explored the art of photography, resulting in a selection of pictures from the Hasselblad Masters Award extensive catalogue.