An artistic rug design with a mountain, a large white area and text, on metal stands against a black background.

IKEA and Virgil Abloh pop-up in Paris

Longing to buy something from the IKEA x Virgil Abloh collaboration? Great news! Now you have the chance to walk home with a limited edition rug from the collaboration. On September 29, IKEA and Virgil Abloh will open a pop-up shop in central Paris where a number of limited edition rugs will be sold. You don’t want to miss out on this!

The pop-up shop goes under the name “STILL LOADING”, and will be an exhibition with a limited number of rugs from the collaboration between IKEA and Virgil Abloh. There will be four different limited edition rugs exhibited and sold in the pop-up shop and these will not be part of the full MARKERAD collection that is launching in 2019.

Paris is the first stop for the pop-up shop, followed  by three additional cities in the world – which ones and when still remain to be revealed.

These items are made in a limited number and together with the thinking behind each rug I believe they can become art pieces you put on the wall just as much as functional objects in a home. Like, “Hey! I own this coveted piece”, says Virgil Abloh

What: Pre-launch “STILL LOADING” of four different rugs from the collaboration between IKEA and Virgil Abloh. A limited number of rugs will be available for purchase.
When: 29 September 11 am to 8 pm
Where: IKEA pop-up shop in 34, Quai d’Austerlitz, Rez de Seine, Paris, 75013
Metro: Gare d’Austerlitz, Quai de la Gare or Gare de Lyon.

Read about the MARKERAD collection, launching end of 2019